Email marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness.
Design engaging email marketing campaigns with simple drag-and-drop tools. Your design is guaranteed to look amazing in every inbox, on every device. Online Business Solutions provides you with an unprecedented level of comfort and ease when creating and sending email campaigns.
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A/B Split Testing helps you better understand subscriber preferences, gain insight into campaign success, and effectively track campaigns over time. Split testing will identify best practices for your unique audience, the variables determining your open and conversion rates and refine segmentation. Test your subject line, from name, email content, CTA and sending day/time.
Tracking your email marketing campaign performance is easier with EasyWeb email marketing software. You can easily gain insight into how many recipients opened your email, how many emails bounced, unsubscribe rates and click through stats. EasyWeb offers a variety of ways to analyze and interpret your campaign performance with charts and data to help you improve your campaigns.